TikToker Jubayer Mahmud has developed an online following through videos centered on entertainment and parts of his daily life.Mahmud, 32, has more than 1,200 followers on TikTok, while his videos have received over 4,600 likes. His content is viewed by users in different countries.He started posting videos based on his interests and personal experiences before gradually building his audience. His posts do not remain limited to one subject, with entertainment and everyday moments appearing regularly.Entertainment is a recurring part of his content. Mahmud often shares entertainment-related footage, along with videos showing his daily activities and routine. Other posts are focused more on entertainment and interactions with people around him.The growth of his account reflects the changing role of short-video platforms, where individuals can reach audiences without working for a television channel, newspaper or other traditional media organisation.For creators like Mahmud, TikTok also provides a direct way to communicate with viewers. Followers respond to his videos through comments and shares, allowing his content to circulate beyond his immediate audience.